Social Media Executive

Job Title: Social Media Executive

Experience: 6 Months – 1 Year

Location: Ahmedabad

Employment Type: Full-Time

About Uffizio IOTech:

At Uffizio IOTech, we’re committed to empowering industries with scalable, innovative monitoring solutions. As a technology-driven company, we specialize in delivering white-label B2B software solutions that transform how organizations monitor, manage, and optimize their operations. Our versatile platforms provide complete visibility, control, and clarity, enabling businesses worldwide to stay competitive in ever-changing markets. We believe in the power of technology to drive industry transformation, and we’re constantly evolving to deliver solutions that meet the dynamic needs of our global partners.

About the Role:

We're looking for a highly motivated and creative Social Media Executive to join our growing marketing team in Ahmedabad. If you're passionate about digital trends and enjoy engaging with online communities, this role is a fantastic opportunity. You'll also have the chance to grow your skills in a collaborative, creative environment.

You’ll be responsible for managing our social media presence and developing strategies to increase engagement, build a community, generate leads, and promote our brand effectively.

Key Responsibilities:

• Develop, edit, and publish engaging text, image, and video content across various social media platforms (e.g., Facebook, Instagram, X, LinkedIn, etc.). Ensure content aligns with brand guidelines and marketing objectives.
• Monitor social media channels, respond to comments and messages in a timely and professional manner, and foster a positive online community.
• Develop and execute lead generation strategies primarily through organic social media efforts and targeted campaign initiatives
• Track and analyze social media performance metrics using relevant tools. Prepare regular reports on key insights and recommend optimizations.
• Stay up-to-date with the latest social media trends, best practices, and platform updates. Identify new opportunities for engagement and growth.
• Work closely with the marketing team, graphic designers, and other departments to ensure cohesive brand messaging and content.

Preferred Qualifications:

• Bachelor’s degree in Marketing or a related field.
• 6 months to 1 year of experience in social media management.
• Familiarity with social media best practices and platform-specific strategies.
• Creative mindset with a passion for storytelling and connecting with audiences.
• Strong grasp of platform-specific social media strategies aimed at driving organic lead generation.
• Experience with paid social media advertising.